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I hold a Bachelor of Arts (Communication Studies) from the University of Newcastle and have over 20 years’ professional experience in communication-focused roles. I have a proven track record developing and managing multi-channel communication strategies that deliver desired results.
The ability to tailor messaging to specific audiences and identify the most effective channels to achieve maximum reach is one of my key strengths, as is the breadth of my experience as a communication professional. I respond well in rapidly evolving environments and appreciate a team-focused work environment that encourages input and ideas from everyone involved in the business.
My role with The Marketing GP is to manage and direct the workflow of strategic marketing and communication activities for our clients, develop and implement integrated marketing strategies that meet targeted goals, and provide guidance and leadership to emerging members of the team.
Prior to joining The Marketing GP, I have held roles in the public service (NSW Health, Mine Safety NSW, Infrastructure Victoria), the higher education sector (The University of Newcastle, Newcastle Innovation), politics (Media Adviser to Federal MPs), radio news and private consulting firms.
I’m a born and bred Novocastrian living in New Lambton Heights with my partner Dave, an aircraft engineer who heads-up Hunter Aerospace, our aviation maintenance business, and our son Sam.
In my down time I enjoy cooking, spending time with family and friends, and satisfying my obsession with re-runs of popular tv sitcoms from the late 20thand early 21stCentury.